Why BC     BC Blog     How It Works     View Sample   Employers
Login Button

Hilary Ferguson

Journalism

I am creative, optimistic and I enjoy building relationships. I consistently use these skills to become an effective leader.

Hilary Ferguson

Hilary Ferguson

University of Kansas

ActivePassive

Full TimeInternshipPilot Hire

Location Lawrence, KS
University University of Kansas
Current Industry Journalism
Desired Position Advertising/Marketing
GPA 3.5-3.8
Education Level 2+ to 3 Years (or Associate)
Currently Pursuing Bachelor's
Career Level Student - Undergraduate
Relocation Out of town
   
   
   
   
Favorite Book Harry Potter
Biggest risk taken Half-marathon
Biggest Inspiration My family
Favorite TV Shows Modern Family
Pets Millie & Marge
Childhood Dream Job Singer/Spy
   
   
   
   
   
   
   

Hilary Ferguson

Journalism
hilary19@ku.edu
785-865-7305
 

My Story

Born and raised in Lawrence, KS, I am now a senior at the University of Kansas pursuing a Bachelor of Science degree in Journalism, with an emphasis in strategic communication. I love to travel, exercise, read, learn and be with friends and family. I also enjoy being involved with my campus and my community. I am the middle child between a younger brother and an older sister. I am very close with each of my family members and I admire each and every one of them. I admire my grandpa most because he started off with little and made it a goal of his own to make sure that his children and grandchildren could have everything. Admiring him and his motivation to make the best of every situation, I constantly strive to get involved and to succeed in my academics and activities to make him and the rest of my family proud.

Experiences that shaped me:

Planning Dance Marathon all three years in college has taught me a lot about myself and my ability to lead others. Carrying out special events, working with local media, becoming involved with the hospitals and directing the main marathon, I have learned that I enjoy being creative, I am optimistic and I enjoy building relationships.

Traveling is a major contributor to the person I am today. Traveling up the coast of Australia in 2008 to seven different cities and snorkeling in the Great Barrier Reef, skiing many winters in Colorado and swimming with dolphins, sea lions, sting rays and manatees in Cozumel, I very much appreciate the world around me and every opportunity it has to offer. 

Where I'm Going:

I love to be creative. I like to dream big and I find ways to carry out my goals in a manageable yet still imaginative way. I see myself using my creative abilities, my ability to work with others and my interest in technology and social media to become successful with strategic communication in advertising, marketing or public relations.

Dance Marathon Steering Committee 2010-2011

Dance Marathon Steering Committee 2010-2011

Me at my sister's wedding with grandpa and friends

Me at my sister's wedding with grandpa and friends

 

Resume

                                                               Hilary E. Ferguson

 

EDUCATION

University of Kansas, Lawrence, Kansas

William Allen White School of Journalism and Mass Communications

Bachelor of Science in Journalism, emphasis in strategic communication

GPA: 3.74

Graduation date: May 2012

 

RELEVANT EXPERIENCE

KU Alumni Association, Strategic Communications Intern, June August 2011

  • Conducted media, advertising sales and Internet research for director of internet services and marketing
  • Designed and maintained spreadsheets of past and present advertisers with Kansas Alumni Magazine
  • Gained experience working with Google Analytics, including tracking and analyzing website statistics
  • Communicated with six fifth generation,?43 fourth generation and 95 second generation incoming KU freshmen to gather profiles for Jayhawk Generations feature on kualumni.org

 

Campus Entertainment, LLC, MTV/Dove KU Campus Promoter, September  – October 2011

  • Distributed 6,156 Dove deodorants and body mists on KU campus in 4 weeks
  • Strengthened public relations skills by presenting to organizations, class lectures and sororities
  • Created two promotional fliers, and logo for promotional photos to connect MTV/Dove brand with KU
  • Updated MTV/Dove Fresh Spin KU Facebook page and personal Twitter account to promote the brand

 

GMR Marketing, Brand Ambassador, June 2011

  • Surveyed Cracker Barrel restaurant guests on new menu items ordered over a period of four days
  • Strengthened survey research skills, by conducting more than 100 surveys in four days? 

Beyond Credentials, Field Marketing Intern, KU Campus Representative, June 2010 – May 2011

  • Promoted BeyondCredentials.com on campus in a hip and appealing manner
  • Assisted students with 3.0 GPA and higher in finding jobs by building strong profiles
  • Planned and directed a special event that recruited 72 new profiles in four days

 

Honors and awards

William R. Nelson Panhellenic Leadership & Involvement Award for 2010

LeaderShape Institute Graduate 2010, an organization that strives for students to lead with integrity

William and Fran O’Brien Johnson Scholarship Recipient, awarded for academic excellence in journalism

Jonathan Freeman Phelps Scholarship Recipient, in Advertising

Adelaide Dick Imes Scholarship Recipient, in Journalism

 

Leadership/Activities

KU Mortar Board, Torch Chapter Historian, May 2011 – present

  • Created KU Mortar Board Twitter account, and maintain and update KU Mortar Board's website
  • Manage communication between KU Mortar Board and local media outlets on campus and in Lawrence

KU Dance Marathon

  • Serve as Associate Director of External Operations, March 2011 – present
  • Served as Associate Director of Internal Operations, April 2010 – February 2011
  • Served as Associate Director of External Operations, April 2009 – April 2010
  • Served as Director of Public Relations and Special Events, August 2008 – April 2009

Pi Beta Phi Sorority, Vice President of Administration, November 2009 – November 2010

  • Organized attendance records, and increased attendance at weekly chapter meetings
  • Oversaw the chapter policy and standards board to ensure the chapter upheld policies 

 

 

My Personality

1 of 5

Environment

I could see myself working in jeans and a t-shirt in the next 5 years.

I could see myself working in a suit and tie in the next 5 years.

Work/Life Balance

I don't mind working long hours and weekends as long as I'm rewarded and people notice.

I believe that balance is key to great work and that my personal time allows for a break and for me to rejuvenate and perform better.

Company Culture

I want to be surrounded by people who experiment and are creative and innovative whenever possible. People who just trust their instincts.

I like to think things through and want to surround myself with people who make well-informed and logical decisions after thoroughly analyzing all options and consequences.

Size/Dynamic

I see myself working my way to the top of a Fortune 500 company.

I see myself working a small company and helping to build it up.

Location / Travel

Variety is the spice of life. I don't mind travel and would relocate to China if given the opportunity.

I like to plant roots and I have a good idea where I want to be. It's not where you are it's who you're with.

back | next

Q&A

What position do you prefer on a team working on a project?
I am a motivator, and I help relieve tension and promote projects and people. I also am a team player--I often do a lot of the behind the scenes work in order to make projects and ideas happen and I go with the flow.

References

Colleen Drazen

Assistant Director of the Student Involvement and Leadership Center for Greek Life and Leadership Programs; Advisor of KU Dance Marathon          drazen@ku.edu         (785) 864-4861

 

 

Writing Samples

What Entourage has taught me about my first steps to finding my dream career

After joining in on the hype of the HBO comedy-drama television series Entourage these past few days, I wonder: who says entertainment can’t teach you something more about life than clothing styles, activities and past times, and in Entourage’s case, themes of friendship and wild life in Hollywood?

Watching 22 episodes of the seven-season series, I have caught on to a few things from the show that might just help me find a lifestyle/job similar to those like the characters in Entourage. Or at least a few things that might show me how to go about starting to attain such a successful career.

The power of your entourage

Who is always going to have your back and keep you heading in the right direction ?

First lesson learned: having an entourage will help you. At times it may feel like you’re taking on career goals or the job search all by yourself, and it may be intimidating. But as the characters in Entourage have proved, a job well-done is easiest achieved and best celebrated when you are surrounded by an entourage of friends or co-workers that support you; an entourage that can see what’s best for both the individuals in the group, and the group as a whole. In Entourage, Vincent Chase (Adrian Grenier), a young A-list movie star, and his best friend and manager, Eric “E” Murphy (Kevin Connolly), show a relationship of two best friends battling the business world together. They show that though it can be very tough to mix business with true friendship, it is possible. And when the two, plus the rest of the Entourage (Vincent’s older brother Johnny “Drama” Chase (Kevin Dillon) and old friend Salvatore Assante, known as “Turtle” (Jerry Ferrara)) succeed, all four prove that there is no better way to celebrate than with those who support and back you the most.

I’ve learned that even in college, it’s important to know who will really come to the events you set up as an intern, who will support the philanthropies and organizations you are involved with, and who will be there to support you even when your best ideas and hardest work don’t get you where you thought they would take you. Your entourage, whether it’s in your social life or in the workplace, is your backbone. It’s important that you support your friends and your co-workers through the ups and downs so that if given the chance, they may end up doing the same for you.

Work hard, play hard

If anyone can do this, it’s the men of Entourage. Their flashy toys, numerous women, and carefree attitudes are most entertaining because it seems as if the characters are living the dream without really working that hard. But if you really take a look at what the characters are doing throughout each episode, having free time and “living the life” play as their motivation and inspiration for their own hopes and dream careers. Coming from little, each character wants to keep the privileged lifestyle they have gained, but hope someday it won’t just be because of Vince’s fortune and fame. Each character seeks a goal and strives to achieve their own goals within the Entourage and with the help of Vince’s connections and relationships. “Drama” is Vince’s chef, trainer and bodyguard, but he is also seeking an acting career. “Turtle”’s official role is as Vince’s driver and assistant, but he strives to become more independent with goals like becoming rapper Saigon’s music manager.

In the workplace, sometimes the best ideas come from playtime outside of work. Marketing strategy ideas, PR, networking, writing inspirations; the Entourage characters show how playtime feeds into their work time and their career goals, and vice versa. I think they show how important it is to balance your work time with your playtime, maybe even a little too much.

Stick up for yourself, and your friends

Take risks. Put yourself out there. And when it comes down to it, do what’s best for you, and in some cases, your entourage too. When Ari, Vince’s agent, finds he has his own problems within his agency and is later fired, Ari leaves the office with respect for himself and forms goals even the day after to open his own agency. When Ari moves, Vince goes along with him, and the line of support from the entourage continues.

Throughout Entourage, each character and the relationships between characters show that a little failure never hurt anybody, and if anything, it made them stronger. It also opened up opportunities that later better satisfied their original interests and hopes than before. Again, if you back your entourage, there’s a higher chance of them backing you.

Keep your head in the game, but add a little humor

The search for an ideal job and the “perfect” lifestyle will be a long journey, no doubt. As I browsed Wikipedia for more information about Entourage, don’t think I didn’t see in the overviews of seasons to come that many of the characters’ initial attempts at achieving their goals weren’t successful at first; Ari’s agency, Turtle’s career as a music manager, Vince’s role in two of his biggest films. But throughout the first two seasons, I’ve watched the characters bounce back from fights with friends, managers and publicists, and failed attempts at becoming something that they originally thought they wanted to be. Whether it be in the beginning of the job search after college or even when you “have it all” like Vince, failure and disappointment will always be a part of the game. The best thing that you can do if you fail is to keep your head in the game, pick out what parts from your failure will help you grow as a person, and move on. Oh, and don’t forget, a little humor never hurt anybody either. The characters of Entourage have definitely shown that humor can help make any situation a little easier to handle. The humor displayed in Entourage has gained fame that I think both the characters and the show as a whole deserve.

As for me, I have 66 episodes of Entourage left…let’s see what else I can learn.

Tagged as , .